Mashable - Sevenly is bringing social good to online shopping by selling a new T-shirt each week designed for a partner non-profit. Each shirt will be available for seven days, with $7 from each sale going towards the charity.
Like TOMS shoes, Sevenly is embarking on philanthropic ecommerce. Where TOMS shoes on a one-for-one model (every pair of shoes purchased also donates a new pair to a person in need), Sevenly is pairing up donation and design in a social way.
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Internet Is Sevenly the Next TOMS Shoes?
(Mashable)
Internet Is Sevenly the Next TOMS Shoes?
(Mashable)
